Advertising
(Print)
My journey in advertising stretches across three decades and fourteen agencies. I began at a time when the industry still breathed through paper and ink—long before computers entered the room.
Layouts were sketched by hand, type was painstakingly set, gateway tracing sheets floated over artworks, and colour often arrived through patient brushstrokes. Ideas were scribbled in margins, not typed into screens.
What you see here is a small archive rescued from those pre-digital years—a collection of fragments from a time when advertising was slower, messier, and deeply tactile.
Samsung
Year - 2005Agency - Cheil
Times of India
Year - 2012-2026
Agency - TOI
McDonald’s
Year - 1998Agency - DDB
Hyundai
Year - 2006
Agency - Cheil
Goodnight
Year - 2024 Agency - TOI
Aasaan Will
Year - 2021 Agency - TOI
Air India
Year - 2025 Agency - TOI
Bru
Year - 2025 Agency - TOI
Coca Cola
Year - 2024Agency - TOI
Bacardi
Year - 2007Agency - DY&R
Amazon
Year - 2021Agency - TOI
5Star
Year - 2021Agency - TOI
Anacin Calendar
Year - 2007Agency - DY&R
Asian Paints
Year - 2026Agency - TOI
Ariel Clean
Year - 2006Agency - Saatchi & Saatchi
Daiken
Year - 2011Agency - Hakuhodo
Delhi Police
Year - 2024Agency - TOI
Durex
YearAgency
Emerald
Year - 2024Agency - TOI
Fortis
Year - 2024Agency - TOI
Friskies
Year - 2008 Agency - DY&R
Godrej
Year - 2023Agency - TOI
HM Ambassador
Year - 1999 Agency - DDB
Head and Shoulders
Year - 2006Agency - Saatchi & Saatchi
Google Pixel
Year - 2024
Agency - TOI
PVR
Year - 2007Agency - DY&R
Sonata
Year - 2007Agency - Cheil
Raymond
Year - 2026Agency - TOI
Poweron
Year - 2007Agency - DY&R
Tata Tea
Year - 2024Agency - TOI
Chevrolet Tavera
Year - 2008 Agency - DY&R
Yatra
Year - 2026Agency - TOI
Swiggy
Year - 2026Agency - TOI
Santro
Year - 2007Agency - Saatchi & Saatchi
Meta
Year - 2026Agency - TOI
Ola
Year - 2024Agency - TOI